A
A
A

www.daimler.com

media-center
Sitemap

Dialogue

Deutsch

Capital expenditure
Compliance
Corporate Governance
CO2 reduction
Daimler Shares
Dividend
Fuel cells
Group Strategy
Hybrid
Profitability
Sustainability
Unit sales

Home
To our Shareholders
Management Report
Divisions
Sustainability
Corporate Governance
Consolidated Financial Statements

Home
To our Shareholders
Management Report
Divisions
Sustainability
Corporate Governance
Consolidated Financial Statements

Business development
Profitability
Cash flows
Financial Position
Daimler AG
Economic Situation
Events after 2010
Risk Report
Outlook

Innovation Close Up. Pioneering achievements at Daimler have always started with attention to detail. That's a tradition at Daimler – and has been for 125 years. In this annual report, we therefore present the topic of innovation from a new perspective.

The year 2010 developed more favorably than expected for Daimler. Unit sales by all divisions increased by strong double-digit rates. Revenue grew by 24% to EUR 97.8 billion and operating result (EBIT) reached EUR 7.3 billion (2009: EBIT of minus EUR 1.5 billion). We anticipate a generally positive development of business in the year 2011.

Overall Assessment of
the Economic Situation

All of Daimler’s divisions profited from the global economic upswing and from their attractive product ranges. In terms of unit sales and revenue, mainly double-digit growth rates were achieved. We were able to further improve our market position in many product areas.

Daimler is committed to the principle of sustainability and has a holistic view of this issue. So for us, economic, social and ecological responsibility are inseparable from each other.

Innovation, Safety
and the Environment

Daimler’s Board of Management and Supervisory Board are committed to the principles of good corporate governance. All of our activities are based on the principles of responsible, transparent and sustainable management and supervision.

Board of Management
remuneration in the year 2010

Remuneration of the
Supervisory Board

The Consolidated Financial Statements presented as follows have been prepared in accordance with the International Financial Reporting Standards (IFRS). They also include additional requirements set forth in Section 315a(1) of the German Commercial Code (HGB).

Consolidated Statement
of Income (Loss)

Consolidated Statement
of Financial Position

Consolidated Statement
of Cash Flows

Events after the End of the 2010 Financial Year

Since the end of the 2010 financial year, there have been no occurrences other than those taken into account in the consolidated financial statements or otherwise reported on that are of major significance for Daimler. The course of business in the first two months of 2011 confirms the statements made in the Outlook section of this Annual Report

SITEFUNCTIONS

print
save as PDF
recommend
e-mail

Service

Key figures comparison
Hardcopy
Financial Calendar
Feedback
my Report
add chapter
your choice (0)

Innovation Close Up. Pioneering achievements at Daimler have always started with attention to detail. That's a tradition at Daimler – and has been for 125 years. In this annual report, we therefore present the topic of innovation from a new perspective.

Letter to the Shareholders

Management Board

Important Events 2010

The Daimler Share

Overall Assessment of
the Economic Situation

Strategy

Profitability

Outlook

All of Daimler’s divisions profited from the global economic upswing and from their attractive product ranges. In terms of unit sales and revenue, mainly double-digit growth rates were achieved. We were able to further improve our market position in many product areas.

Mercedes-Benz Cars

Daimler Trucks

Mercedes-Benz Vans

Daimler Buses

Daimler Financial Services

Daimler is committed to the principle of sustainability and has a holistic view of this issue. So for us, economic, social and ecological responsibility are inseparable from each other.

Sustainability at Daimler

Innovation, Safety
and the Environment

Human Resources

Social Responsibility